A Text-to-Image Ratio Estimator is a tool used to evaluate the balance between text and images in digital content, such as emails or websites. Maintaining an optimal ratio—often around 60% text to 40% images—enhances user engagement, readability, and can improve deliverability by avoiding spam filters. The ratio can be calculated by dividing the amount of text by the number or size of images. Proper balance ensures visually appealing and informative content without overwhelming the audience or triggering spam warnings. This ratio also supports SEO and user experience improvements.
Text-to-Image Ratio Estimator
Calculate the data-weight ratio of your textual content vs images instantly — works offline. Helpful for blog optimisation, page load strategy and readability checks.
Example calculation that can be loaded:
A blog post with 250 words (~1,500 bytes) and 1 image of 200 KB (≈204,800 bytes) results in:
Text ratio = 1500 / (1500 + 204800) ≈ 0.73% — very image heavy.
Disclaimer: This estimator provides general guidance on text-to-image balance and does not guarantee email deliverability, SEO rankings, or compliance with all platform-specific rules. Use this tool responsibly and verify results according to your specific context and legal requirements. The creator is not liable for any direct or indirect consequences arising from use of the estimator.
